A conceptual framework of hotel experience and customer‐based brand equity-Reference-Cited by-同舟云学术

A conceptual framework of hotel experience and customer‐based brand equity

Published:2010-03-09 Issue:2 Volume:22 Page:174-193
ISSN:0959-6119
Container-title:International Journal of Contemporary Hospitality Management
language:en
Short-container-title:Int J Contemp Hospitality Mngt

Author:

Bill Xu Jing,Chan Andrew

Publisher

Emerald

Subject

Tourism, Leisure and Hospitality Management

Reference114 articles.

1. Measuring Brand Equity Across Products and Markets

2. Role of Product-Related Conversations in the Diffusion of a New Product

3. Building Brands

4. Baldinger, A.L. and Rubinson, J. (1996), “Brand loyalty: the link between attitude and behavior”,Journal of Advertising Research, Vol. 36 No. 6, pp. 22‐34.

5. Dimensions of customer loyalty: separating friends from well wishers

Cited by 166 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Investigating how brand image and attitude mediate consumer susceptibility to eWOM and purchase intention: Comparing enterprise-owned vs. third-party online review websites using multigroup analysis;Journal of Retailing and Consumer Services;2024-11

2. Evaluating brand equity in the hospitality industry: Insights from customer journeys and text mining;International Journal of Information Management Data Insights;2024-11

3. The influence of brand equity on purchase intention toward hand-shaken beverages;International Journal of Research in Business and Social Science (2147- 4478);2024-08-20

4. A systematic literature review on information service management and information-seeking behavior in tourism;Cogent Business & Management;2024-08-07

5. Crafting lasting bonds: unveiling the impact of brand experience on enhancing elderly consumer-based brand equity in the thriving Chinese digital phone market;Journal of Brand Management;2024-07-25