Evaluating brand equity in the hospitality industry: Insights from customer journeys and text mining

Author:

Piriyakul IntakaORCID,Kunathikornkit Shawanluck,Piriyakul Rapepun

Publisher

Elsevier BV

Reference91 articles.

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3. Exploring Transformer Text Generation for Medical Dataset Augmentation;Amin-Nejad,2020

4. Improved k-mean clustering algorithm for prediction analysis using classification technique in data mining;Bansal;International Journal of Computer Applications,2017

5. Search engine optimization: What drives organic traffic to retail sites?;Baye;Journal of Economics & Management Strategy,2016

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