Socially Nudged: A Quasi-Experimental Study of Friends’ Social Influence in Online Product Ratings
Author:
Affiliation:
1. Guanghua School of Management, Peking University, 100871 Beijing, China
2. CUHK Business School, Chinese University of Hong Kong, Shatin, Hong Kong
3. Robert H. Smith School of Business, University of Maryland, College Park, Maryland 20742
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Subject
Library and Information Sciences,Information Systems and Management,Computer Networks and Communications,Information Systems,Management Information Systems
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