Research on the Innovation of Cross-border E-commerce Customer Service Model Based on Big Data in the Post-epidemic Era

Abstract

In the post-epidemic era, with the rapid development of cross-border e-commerce, massive amounts of customer information data are generated every day. This article explores useful business information data, innovates cross-border e-commerce customer service model, optimizes customer service details, meets customer needs, and creates greater profits for the company. This article defines big data, expounds the 5V characteristics of big data and commonly used analysis methods, analyzes the positive impact of big data on cross-border e-commerce customer service, and the problems of big data application in cross-border e-commerce customer service, and proposes targeted cross-border innovations Countermeasures for e-commerce customer service model.