Visual elements of packaging shaping healthiness evaluations of consumers: The case of olive oil
Author:
Affiliation:
1. Dipartimento di Agraria; Università degli Studi di Napoli “Federico II”; Portici NA Italia
2. Department of Social Science, Marketing and Consumer Behavior Group; Wageningen University and Research Centre; Wageningen The Netherlands
Publisher
Wiley
Subject
Sensory Systems,Food Science
Link
http://onlinelibrary.wiley.com/wol1/doi/10.1111/joss.12246/fullpdf
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