Author:
Teng Lefa,Zhao Guangzhi,Li Feng,Liu Lu,Shen Lulu
Funder
National Natural Science Foundation of China
Reference50 articles.
1. “I” seek pleasures and “we” avoid pains: The role of self-regulatory goals in information processing and persuasion;Aaker;Journal of Consumer Research,2001
2. Teenage drinking: Does advertising make a difference?;Atkin;Journal of Communication,1984
3. Mass communication effects on drinking and driving;Atkin,1988
4. The economic and societal impact of motor vehicle crashes, 2010;Blincoe,2015
5. A comparison of the persuasive effects of mild humor and mild fear appeals;Brooker;Journal of Advertising,1981
Cited by
19 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献