Development and implementation of customer solutions: A study of process dynamics and market shaping-Reference-Cited by-同舟云学术

Development and implementation of customer solutions: A study of process dynamics and market shaping

Published:2013-10 Issue:7 Volume:42 Page:1083-1092
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Biggemann Sergio,Kowalkowski Christian,Maley Jane,Brege Staffan

Publisher

Elsevier BV

Subject

Marketing

Reference81 articles.

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