Teaching Critical Thinking Skills for the 21st Century: An Advertising Principles Case Study
Author:
Publisher
Informa UK Limited
Subject
Business, Management and Accounting (miscellaneous),Education
Link
http://www.tandfonline.com/doi/pdf/10.1080/10256018808623883
Reference8 articles.
1. Business School Education: Some Thoughts and Recommendations
2. Marketing Madness, or How Marketing Departments Think they're in Two Places at Once when they're Not Anywhere at all (According to Some)
3. An Innovative Introduction to Business Course: Marketing the Skills That Marketing Majors (and Others) As Business Majors Will Need for Success
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