An Innovative Introduction to Business Course: Marketing the Skills That Marketing Majors (and Others) As Business Majors Will Need for Success
Author:
Publisher
Informa UK Limited
Subject
Education
Link
https://www.tandfonline.com/doi/pdf/10.1080/10528008.1996.11488559
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5. Learning to Earning: Employer Desired Skills A Call for Action;Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference;2014-10-18
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