Understanding the influence of culture on customer engagement and recommendation intentions
Author:
Affiliation:
1. Darla Moore School of Business, University of South Carolina, Columbia, SC, USA
Funder
Center for International Business Education and Research (CIBER) at the University of South Carolina
Publisher
Informa UK Limited
Subject
Marketing,Strategy and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/0965254X.2020.1849363
Reference147 articles.
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