Sustainable value co-creation at the Bottom of the Pyramid: using mobile applications to reduce food waste and improve food security
Author:
Affiliation:
1. Newcastle Business School, Northumbria University, Newcastle upon Tyne, UK
2. Faculty of Management & Finance, University of Colombo, Colombo, Sri Lanka
Publisher
Informa UK Limited
Subject
Marketing,Strategy and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/0267257X.2020.1863448
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5. Key characteristics and success factors of supply chain initiatives tackling consumer-related food waste – A multiple case study
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