Ubiquitous Advertising: The Killer Application for the 21st Century-Reference-Cited by-同舟云学术

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Ubiquitous Advertising: The Killer Application for the 21st Century

Published:2011-01 Issue:1 Volume:10 Page:66-73
ISSN:1536-1268
Container-title:IEEE Pervasive Computing
language:
Short-container-title:IEEE Pervasive Comput.

Author:

Krumm John

Publisher

Institute of Electrical and Electronics Engineers (IEEE)

Subject

Computational Theory and Mathematics,Computer Science Applications,Software

Link

http://xplorestaging.ieee.org/ielx5/7756/5676140/05396316.pdf?arnumber=5396316

Cited by 48 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. The role of dark pattern stimuli and personality in online impulse shopping: An application of S‐O‐R theory;Journal of Consumer Behaviour;2023-07-03

2. Bundle entropy as an optimized measure of consumers’ systematic product choice combinations in mass transactional data;2022 IEEE International Conference on Big Data (Big Data);2022-12-17

3. A meta-analytic review of mobile advertising research;Journal of Business Research;2021-11

4. Who Am I?;Proceedings of the ACM on Interactive, Mobile, Wearable and Ubiquitous Technologies;2021-09-09

5. Measuring Consumer Engagement in Omnichannel Retailing: The Mobile In-Store Experience (MIX) Index;Frontiers in Psychology;2021-04-13

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