Applications of Artificial Intelligence in E-Commerce – From Clicks to Convictions
Author:
Affiliation:
1. Student, School of Business and Management, Christ (Deemed to be University), Bangalore.
2. Associate Professor, School of Business and Management, Christ (Deemed to be University), Bengaluru.
Abstract
Publisher
A and V Publications
Reference38 articles.
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2. Adaji, I., and Vassileva, J. Evaluating Personalization and Persuasion in ECommerce. University of Saskatchewan, Saskatoon, Canada. 2016 https://ceur-ws.org/Vol-1582/8Adaji.pdf
3. Afroz Lari, H., Vaishnava, K., and K S, M.). Artifical intelligence in e-commerce: Applications, implications and challenges. Asian Journal of Management. 2022; 235–244. https://doi.org/10.52711/2321-5763.2022.00041
4. Alan J. Greco, Edna B. Johnson, Linda E. Swayne. Will Older Models Turn Off Shoppers? International Journal of Advertising. 1997 https://doi.org/10.1111/j.0265-0487.1997.00039.pp.x
5. Aktepe, A., Yanik, E., and Ersöz, S. Demand forecasting application with regression and artificial intelligence methods in a construction machinery company. Journal of Intelligent Manufacturing. 2021; 32(6): 1587–1604. https://doi.org/10.1007/s10845-021-01737-8
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