1. Bower JL, Christensen CM. Disruptive Technologies: Catching the Wave. Harv Bus Rev. 1995;73(1):43–53.
2. Immelt J, Govindarajan V, Trimble C. How GE is disrupting itself. Harvard Bus Rev. 2009;87:56–65.
3. Govindarajan and Trimble. Reverse Innovation: create far from home, win everywhere. Boston: Harvard Business Review Press; 2010.
4. Corsi S and Di Minin A. Disruptive Innovation..in Reverse: a theoretical framework to look at new product development from emerging economies. Instituto di Management Scuola Superiore Sant’Anna di Pisa. Working Paper n.04/2011
5. Rogers E. Diffusion of Innovations, 5th Edition. New York: Simon and Schuster; 2003.