1. Anitsal, Ismet, and Ann Fairhurst (2002), "Customer Participation in Technology-Based Self-Service: Issues for Customer Value Creation in Retailing," in From Art to Technology: Opportunities in Marketing Research and Education, vol. 18Jerry W. Wilson, ed., Statesboro, GA: Atlantic Marketing Association, 200-206.
2. Anitsal, and Daniel J. Flint (2003a), "Understanding Customer Labor in Shopping: Insights from Technology-Based Self-Service," in Retailing 2003: Strategic Planning in Uncertain Times Joel R. Evans, ed., Hempstead, NY: Academy of Marketing Science, 148-154.
3. Anitsal, and Daniel J. Flint (2003b), "Understanding Customer Productivity in Shopping: Preliminary Qualitative Insights from Technology-Based Self-Service," in Marketing in a Dynamic Global Environment, vol. 19Jerry W. Wilson, ed., Statesboro, GA: Atlantic Marketing Association, 200-206.
4. Anitsal, Mark A. Moon, and M. Meral Anitsal (2002a), "Technology-Based Self-Service: Issues for Retail Management and Research," in Developments in Marketing Science, vol. 25Harlan E. Spotts, ed., Coral Gables, FL: Academy of Marketing Science, 25-36.
5. Anitsal, Mark A. Moon, and M. Meral Anitsal (2002b), "Technology-Based Self-Service: Toward a New Retail Format," in Marketing Advances in Pedagogy, Process, and Philosophy Beverly T. Enable, ed., Greenville, NC: Society for Marketing Advances, 146-151.