The Emergence of Internet Shopping in Japan: Identification of Shopping Orientation-Defined Segments-Reference-Cited by-同舟云学术

The Emergence of Internet Shopping in Japan: Identification of Shopping Orientation-Defined Segments

Published:2007-04 Issue:2 Volume:15 Page:167-177
ISSN:1069-6679
Container-title:Journal of Marketing Theory and Practice
language:en
Short-container-title:Journal of Marketing Theory and Practice

Author:

Gehrt Kenneth C.¹,Onzo Naoto²,Fujita Kazuyoshi³,Rajan Mahesh N.¹

Affiliation:

1. a Marketing Department, College of Business Administration, San Jose State University, San Jose, CA

2. b School of Commerce, Waseda University, Tokyo, Japan

3. c J.D. Power Asia Pacific Inc., Tokyo, Japan

Publisher

Informa UK Limited

Subject

Marketing

Link

https://www.tandfonline.com/doi/pdf/10.2753/MTP1069-6679150206

Reference54 articles.

1. Berkowitz, Eric N., John R. Walton, and Orville C. Walker, Jr. (1979), "In-Home Shoppers: The Market for Innovative Distribution Systems," Journal of Retailing, 55 (2), 15-33.

2. Bickle, Maryann, and Soyeon Shim (1993), "Usage Rate Segmentation of the Electronic Shopper: Heavy Versus Non-Heavy Dollar Volume Purchasers," International Review of Retail and Distribution Research, 3 (1), 1-18.

3. Brown, Mark, Nigel Pope, and Kevin Voges (2003), "Buying or Browsing? An Exploration of Shopping Orientations and Online Purchase Intention," European Journal of Marketing, 37 (11-12), 1666-1688.

4. Business Asia (2004), "Japan's Consumption Revolution," 36 (15), 3.

5. Cox, Donald F., and Stuart U. Rich (1964), "Perceived Risk and Consumer Decision-Making: The Case of Telephone Shopping," Journal of Marketing Research, 1 (November), 32-39.

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