Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping-Reference-Cited by-同舟云学术

Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping

Published:2012-06-20 Issue:4 Volume:26 Page:215-228
ISSN:0894-3214
Container-title:Packaging Technology and Science
language:en
Short-container-title:Packag. Technol. Sci.

Author:

Gelici-Zeko M. M.¹,Lutters D.¹,ten Klooster R.¹,Weijzen P. L. G.²

Affiliation:

1. Laboratory for Design, Production and Management, Faculty of Engineering Technology; University of Twente; Drienerlolaan 5 7522 NB Enschede The Netherlands

2. Sensory Science, Research and Development; FrieslandCampina; Deventer The Netherlands

Publisher

Wiley

Subject

Mechanical Engineering,General Materials Science,General Chemistry

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1002/pts.1977/fullpdf

Reference50 articles.

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2. Indentifying important package features of milk desserts using free listing and word association;Ares;Food Quality and Preference,2010

3. Food Colour and Appearance

4. The psychophysica lrelationships between colour and flavour, CRC Critical Review;Kostyla;Food Science and Nutrition,1978

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