Single serve or package deal? A study of regular attendees to symphony orchestra concerts
Author:
Publisher
Wiley
Subject
Marketing,Strategy and Management,Economics and Econometrics
Reference10 articles.
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1. Resilience of Symphony Orchestras to Challenges in the COVID-19 Era;Advances in Logistics, Operations, and Management Science;2022-08-12
2. Development of the Social Experience of a Concert Scales (SECS): The Social Experience of a Live Western Art Music Concert Influences People's Overall Enjoyment of an Event but not Their Emotional Response to the Music;Music & Science;2022-01
3. Marketing Strategies for Performing Arts Audiences: Characteristics of Ticket Purchasers;Journal of Nonprofit & Public Sector Marketing;2019-03-19
4. Subscription ticket sales for symphony orchestras: Are flexible subscription tickets sustainable?;Managerial and Decision Economics;2017-07-04
5. Segmentation of infrequent performing arts consumers;Arts and the Market;2016-05-03
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