An examination of personality traits as predictors of electronic word‐of‐mouth diffusion in social networking sites
Author:
Affiliation:
1. Faculty of Economics and Business Administration Babeș‐Bolyai University Cluj‐Napoca Romania
2. Faculty of Business Babeș‐Bolyai University Cluj‐Napoca Romania
Publisher
Wiley
Subject
Applied Psychology,Social Psychology
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1002/cb.1970
Reference128 articles.
1. A Unified Model for the Adoption of Electronic Word of Mouth on Social Network Sites: Facebook as the Exemplar
2. Personality and Values Based Materialism: Their Relationship and Origins
3. The theory of planned behavior
4. Customer Satisfaction and Word of Mouth
5. The relationship between addictive use of social media, narcissism, and self-esteem: Findings from a large national survey
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