How consumers respond to missing a quantity discount with multiple price breaks-Reference-Cited by-同舟云学术

How consumers respond to missing a quantity discount with multiple price breaks

Published:2016-04-19 Issue:5 Volume:15 Page:411-419
ISSN:1472-0817
Container-title:Journal of Consumer Behaviour
language:en
Short-container-title:J. Consumer Behav.

Author:

Huang Wen-Hsien¹

Affiliation:

1. Department of Marketing; National Chung Hsing University; 145 Xingda Rd., South Dist. Taichung City 402 Taiwan

Funder

National Science Council

Publisher

Wiley

Subject

Applied Psychology,Social Psychology

Reference32 articles.

1. Use it or lose it: purchase acceleration effects of time-limited promotions;Aggarwal;Journal of Consumer Behaviour,2003

2. A choice model for packaged goods: dealing with discrete quantities and quantity discounts;Allenby;Marketing Science,2004

3. Do price promotions lead to a reduction of consumers' internal reference price and if so, under which conditions is this effect less strong?;Bambauer-Sachse;Advances in Consumer Research,2012

4. Multiple price breaks and alternative purchase lot-sizing procedures in material requirements planning systems;Benton;International Journal of Production Research,1985

5. A classification of literature on determining the lost size under quantity discounts;Benton;European Journal of Operational Research,1996

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