Consumer reactions to pay‐what‐you‐want and name‐your‐own‐price mechanisms-Reference-Cited by-同舟云学术

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Consumer reactions to pay‐what‐you‐want and name‐your‐own‐price mechanisms

Published:2022-01-05 Issue:4 Volume:21 Page:641-652
ISSN:1472-0817
Container-title:Journal of Consumer Behaviour
language:en
Short-container-title:J of Consumer Behaviour

Author:

Wagner Rafael Luis¹^ORCID,Pacheco Natalia Araujo¹²^ORCID,Basso Kenny³^ORCID,Rech Eduardo¹^ORCID,Pinto Diego Costa⁴^ORCID

Affiliation:

1. IMED Business School Faculdade Meridional ‐ IMED Passo Fundo Brazil

2. IPAM Lisboa, Estrada da Correia Lisbon Portugal

3. Cooperando Intelligence + Interaction Passo Fundo Brazil

4. NOVA Information Management School (NOVA IMS), Universidade Nova de Lisboa Lisbon Portugal

Funder

Fundação para a Ciência e a Tecnologia

Publisher

Wiley

Subject

Applied Psychology,Social Psychology

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1002/cb.2019

Reference60 articles.

1. Power and the appeal of the deal: how consumers value the control provided by Pay What You Want (PWYW) pricing

2. Consumer Satisfaction and Repatronage Intentions Following a Business Failure: The Importance of Perceived Control with an Organizational Complaint

3. A Comparative Analysis of Reference Price Models

4. Negative reactions to increases in perceived personal control.

5. Effects of Participative Pricing on Consumers' Cognitions and Actions: A Goal Theoretic Perspective

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1. Digital Platform Complementors and the Number of Product Features: Evidence from the Apple iOS App Store;British Journal of Management;2023-06-02

2. The pain of payment: A review and research agenda;Psychology & Marketing;2023-05-09

3. It is not just a name: Effects of proper name for high‐quality versus low‐quality brands;Psychology & Marketing;2023-03-04

4. I do not want to set my own price! Indirect effects of emotions and moderation effects of skepticism explain reduced use intentions towards participative pricing models;PLOS ONE;2023-02-14

5. Participative pricing and donation programs in a socially concerned supply chain;Corporate Social Responsibility and Environmental Management;2022-07-11

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