The Effectiveness of Marketing Strategies in Social Media
Author:
Affiliation:
1. New York University, New York City, NY, USA
Publisher
ACM
Link
https://dl.acm.org/doi/pdf/10.1145/2783258.2788597
Reference35 articles.
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2. Commentary—Identifying Social Influence: A Comment on Opinion Leadership and Social Contagion in New Product Diffusion
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