EXAMINING THE ROLE OF BELIEFS IN PREDICTING VALUES, ATTITUDES, AND BEHAVIOURS OF INDIAN MILLENNIALS TOWARDS FACEBOOK ADVERTISING: THE MEDIATING ROLE OF FACEBOOK ADVERTISING VALUE
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Published:2022
Issue:1
Volume:1
Page:1
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ISSN:1477-5212
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Container-title:International Journal of Internet Marketing and Advertising
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language:en
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Short-container-title:IJIMA
Publisher
Inderscience Publishers