Prediction of Mobile App Session Time
Author:
Affiliation:
1. China Academy of Information and Communications Technology, China
2. Beijing University of Posts and Telecommunications, China
Publisher
ACM Press
Reference15 articles.
1. Rula J P, Jun B, Bustamante F. Mobile AD(D): Estimating Mobile App Session Times for Better Ads[C]. International Workshop on Mobile Computing Systems and Applications. ACM, 2015:123--128.
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4. Goldstein D G, Mcafee R P, Suri S. The effects of exposure time on memory of display advertisements[C]. ACM Conference on Electronic Commerce. ACM, 2011:49--58.
5. Goldstein D G, Mcafee R P, Suri S. Improving the effectiveness of time-based display advertising[C]. ACM Conference on Electronic Commerce. ACM, 2012:639--654.
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