Context-aware services delivery framework for interactive mobile advertisement-Reference-Cited by-同舟云学术

Context-aware services delivery framework for interactive mobile advertisement

Published:2017-02 Issue: Volume:99 Page:63-76
ISSN:0140-3664
Container-title:Computer Communications
language:en
Short-container-title:Computer Communications

Author:

Fanjiang Yong-Yi,Wang Yu-Yu

Funder

Ministry of Science and Technology (Taiwan)

Publisher

Elsevier BV

Subject

Computer Networks and Communications

Reference17 articles.

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4. DECAF: detecting and characterizing ad fraud in mobile apps;Liu,2014

5. A conceptual framework for consumer adoption of mobile advertising in China;Shuang,2010

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