A Conjoint-based Product Designing Procedure Incorporating Price Competition
Author:
Publisher
Wiley
Subject
Management of Technology and Innovation,Strategy and Management
Cited by 18 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. One-stage product-line design heuristics: an empirical comparison;OR Spectrum;2023-05-09
2. Omitted Budget Constraint Bias and Implications for Competitive Pricing;Journal of Marketing Research;2023-04-12
3. Product-Line Design Using Cluster-Based Genetic Algorithms and Tabu Search;Facets of Behaviormetrics;2023
4. Does applying design thinking result in better new product concepts than a traditional innovation approach? An experimental comparison study;European Management Journal;2020-08
5. The Strategic Implications of Scale in Choice-Based Conjoint Analysis;Marketing Science;2019-11-14
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