Multifunctional risk in the adoption of innovative technological products-Reference-Cited by-同舟云学术

Multifunctional risk in the adoption of innovative technological products

Published:2022-08-23 Issue:2 Volume:47 Page:669-688
ISSN:1470-6423
Container-title:International Journal of Consumer Studies
language:en
Short-container-title:Int J Consumer Studies

Author:

Scatulino Patrícia Leite da Silva¹²³,Arruda Filho Emílio José Montero⁴⁵⁶^ORCID

Affiliation:

1. Business Administration Brazilian Air Force Rio de Janeiro Brazil

2. Graduate Program of Aerospace Sciences Air Force University—RJ (UNIFA) Rio de Janeiro Brazil

3. Graduate Program in Business (PDMA) FUMEC University Belo Horizonte Brazil

4. Business Administration Graduate Program – PPAD University of the Amazon (UNAMA) Belém Brazil

5. Business Faculty Federal University of Pará (UFPA) Belém Brazil

6. Marketing Division ANPAD (Brazilian Academy of Management) Maringá Brazil

Funder

Conselho Nacional de Desenvolvimento Científico e Tecnológico

Publisher

Wiley

Subject

Marketing,Public Health, Environmental and Occupational Health,Economics and Econometrics,Applied Psychology

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1111/ijcs.12857

Reference84 articles.

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5. Driving consumer acceptance of mobile marketing: A theoretical framework and empirical study;Bauer H.;Journal of Electronic Commerce & Research,2005

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