Focus Groups Help to Focus the Marketing Strategy
-
Published:1996-07-12
Issue:2
Volume:7
Page:33-41
-
ISSN:0884-1241
-
Container-title:Journal of Marketing for Higher Education
-
language:en
-
Short-container-title:Journal of Marketing for Higher Education
Author:
Ashar Hanna,Lane Maureen
Publisher
Informa UK Limited
Subject
Marketing,Education
Cited by
3 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献