1. Ugalmugle S, Swain R. Over-the-Counter (OTC) drugs market size by product (analgesics, cold, cough & flu products, weight loss products, gastrointestinal products, skin products, minerals and vitamin supplements, sleeping aids, ophthalmic products), industry analysis report, regional outlook, application potential, price trends, competitive market share & forecast, 2021 – 2027. Global Market Insights. Accessed 2021.08.05 https://www.gminsights.com/industry-analysis/over-the-counter-otc-drugs-market.
2. Exploring antecedents of attitudes and skepticism towards pharmaceutical advertising and inter-attitudinal and inter-skepticism consistency on three levels: an international study;Koinig;Int J Advert,2018
3. The state of public research on over–the–counter drug advertising;DeLorme;Int J Pharmaceut Healthc Market,2010
4. Are pharmaceutical ads affording consumers a greater say in their health care? The evaluation and self-empowerment effects of different ad appeals in Brazil;Koinig;Int J Advert,2017
5. Antidepressant direct-to-consumer advertising and social perception on the prevalence of depression: application of the availability heuristic;An;Health Commun,2008