Fully nonmetric estimation of a continuous nonlinear conjoint utility function

Author:

Albers Sönke

Publisher

Elsevier BV

Subject

Marketing

Reference13 articles.

1. PODCOS: A decision support system for the optimal determination of commission rates and fixed salaries for a heterogeneous salesforce;Albers,1983

2. Nonlinear programming, analysis and methods;Avriel,1976

3. Commercial use of conjoint analysis: A survey;Cattin;Journal of Marketing,1982

4. Conjoint analysis: A comparative analysis of specification tests for the utility function;Corstjens;Management Science,1983

5. Conjoint analysis in consumer research: Issues and outlook;Green;Journal of Consumer Research,1978

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2. Trends in optimization models of sales force management;Journal of Personal Selling & Sales Management;2015-09-22

3. We Know Exactly what you want: The Development of a Completely Individualised Conjoint Analysis;International Journal of Market Research;2013-05

4. Optimization models for salesforce compensation;European Journal of Operational Research;1996-02

5. Assessing conjoint analysis internal validity: The effect of various continuous attribute level spacings;International Journal of Research in Marketing;1989-09

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