Leveraging user behavior and data science technologies for management: An overview
Author:
Publisher
Elsevier BV
Subject
Marketing
Reference34 articles.
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1. Transformative privacy calculus: Conceptualizing the personalization‐privacy paradox on social media;Psychology & Marketing;2024-03-21
2. Cognitive load during planned and unplanned virtual shopping: Evidence from a neurophysiological perspective;International Journal of Information Management;2023-10
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