Commitment in business-to-business relationships
Author:
Publisher
Elsevier BV
Subject
Marketing
Reference52 articles.
1. An integrated model of buyer–seller relationships;Wilson;J Acad Mark Sci,1995
2. The use of pledges to build and sustain commitment in distribution channels;Anderson;J Mark Res,1992
3. The commitment–trust theory of relationship marketing;Morgan;J Mark,1994
4. Performance outcomes of purchasing arrangements in industrial buyer–vendor relationships;Noordewier;J Mark Res,1990
5. Determinants of continuity in conventional industrial channel dyads;Anderson;Mark Sci,1989
Cited by 62 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Business to Business Relationship in Micro Manufacturing Industry– A Case Study;International Journal of Case Studies in Business, IT, and Education;2023-07-28
2. Review of Literature on Factors Affecting Long-Term Business-to-Business Relationship – A Special Reference to Micro Manufacturing Units;International Journal of Case Studies in Business, IT, and Education;2023-06-30
3. Exploring changes in organizational purchasing behaviors brought about by COVID-19 as a catalyst for new directions in sales research;Journal of Personal Selling & Sales Management;2022-10-02
4. Deciphering B2B marketers' concerns in marketing ‘with’ clients: Further insights into how B2B characteristics foster and inhibit UGC generation and its leverage;Industrial Marketing Management;2022-02
5. Satisfactory listening: The differential role of salesperson communication in (co)creating value for B2B buyers;Industrial Marketing Management;2021-10
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3