Hospitality marketing research: Recent trends and future directions
Author:
Publisher
Elsevier BV
Subject
Strategy and Management,Tourism, Leisure and Hospitality Management
Reference120 articles.
1. Love motels: oriental phenomenon or emergent sector?;Alexander;International Journal of Contemporary Hospitality Management,2010
2. Room-risk management at Sunquest Vacations;Anderson;Cornell Hospitality Quarterly,2009
3. Psychological ownership theory: an exploratory application in the restaurant industry;Asatryan;Journal of Hospitality & Tourism Research,2008
4. The impact of cultural orientation on perceived fairness over demand-based pricing;Beldona;International Journal of Hospitality Management,2008
5. Do upscale restaurant owners use wine lists as a differentiation strategy?;Berenguer;International Journal of Hospitality Management,2009
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