An Indian customer surrounding 7P׳s of service marketing
Author:
Publisher
Elsevier BV
Subject
Marketing
Reference170 articles.
1. The financial information content of perceived quality;Aaker;J. Mark. Res.,1994
2. Customers׳ perspectives regarding e-banking in an emerging economy;Agarwal;J. Retail. Consum. Serv.,2009
3. Challenges of CRM implementation in business-to-business markets: a contingency perspective;Ahearne;J. Pers. Sell. Sales Manag.,2012
4. Retail financial services: transaction to relationship marketing;Alexander;Eur. J. Mark.,2000
5. The impact of automated service quality on financial performance and the mediating role of customer satisfaction;Al-Hawari;Mark. Intell. Plan.,2006
Cited by 43 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Impact of marketing mix elements on the brand equity of online food delivery services: an emerging economy perspective;Cogent Business & Management;2024-08-26
2. Kano Model for Enhancing Business Strategy Through Customer Preference Analysis: A Case Study of Packaged Mineral Water Bottles;IEEE Engineering Management Review;2024-06
3. Assessing the intention to adopt computational intelligence in interactive marketing;Journal of Retailing and Consumer Services;2024-05
4. Marketing beyond reality: a systematic literature review on metaverse;Management Research Review;2024-03-18
5. Marketing and modern business conditions;Serbian Journal of Engineering Management;2024
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3