Development of a tool for selecting mobile shopping site: A customer perspective

Author:

Wu Jen-Her,Wang Yu-Min

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,Marketing,Computer Networks and Communications,Computer Science Applications

Reference30 articles.

1. The mobile commerce value chain: analysis and future developments;Barnes;International Journal of Information Management,2002

2. An integrative approach to the assessment of e-commerce quality;Barnes;Journal of Electronic Commerce Research,2002

3. A paradigm for developing better measures of marketing constructs;Churchill;Journal of Marketing Research,1979

4. Trust and e-commerce: a study of consumer perceptions;Corbitt;Electronic Commerce Research and Applications,2003

5. A confirmatory factor analysis of the end-user computing satisfaction instrument;Doll;MIS Quarterly,1994

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