The complexities of consumer empowerment in the modern consumption environment

Author:

Han Jerry J.,Broniarczyk Susan M.

Publisher

Elsevier BV

Subject

General Psychology

Reference78 articles.

1. How do platforms empower consumers? Insights from the affordances and constraints of Reclame Aqui;V Kozinets;J Consum Res,2021

2. Decision difficulty in the age of consumer empowerment;Broniarczyk;J Consum Psychol,2014

3. Introduction to special issue: consumer response to the evolving retailing landscape;Kahn;J Assoc Consum Res,2018

4. The impact of digital transformation on the retailing value chain;Reinartz;Int J Res Market,2019

5. Evolution of consumption: a psychological ownership framework;Morewedge;J Mark,2021

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