What drives the implementation of customer success management? Antecedents of customer success management from suppliers' and customers' perspectives-Reference-Cited by-同舟云学术

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What drives the implementation of customer success management? Antecedents of customer success management from suppliers' and customers' perspectives

Published:2022-04 Issue: Volume:102 Page:338-350
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Kleinaltenkamp Michael,Prohl-Schwenke Katharina,Keränen Joona

Publisher

Elsevier BV

Subject

Marketing

Reference42 articles.

1. The servitization of manufacturing: A review of literature and reflection on future challenges;Baines;Journal of Manufacturing Technology Management,2009

2. The future of B2B customer solutions in a post-COVID-19 economy: Managerial issues and an agenda for academic inquiry;Bond;Journal of Service Research,2020

3. A comparison of the personal constructs of management in new and experienced managers;Brown,1988

4. Measurement of project success;De Wit;International Journal of Project Management,1988

5. Mapping value in business markets: An integrative framework;Eggert;Industrial Marketing Management,2019

Cited by 14 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Customer success managers' involvement in sales: Taxonomy, frictions, and implications;Industrial Marketing Management;2024-10

2. Comparing and contrasting customer success management and relationship marketing;Cogent Business & Management;2024-05-30

3. Understanding B2B customer journeys for complex digital services: The case of cloud computing;Industrial Marketing Management;2024-05

4. The Customer Success Community: An Exploration of Nonfirm Epistemic Communities and Their Influence on a New Sales Practice;Journal of International Marketing;2024-01-05

5. Customer success management, customer health, and retention in B2B industries;International Journal of Research in Marketing;2023-12

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