Opportunities for active stock-out management in online stores: The impact of the stock-out policy on online stock-out reactions

Author:

Breugelmans Els,Campo Katia,Gijsbrechts Els

Publisher

Elsevier BV

Subject

Marketing

Reference42 articles.

1. Heterogeneity and Purchase Event Feedback in Choice Models: An Empirical Analysis with Implications for Model Building;Ailawadi;International Journal of Research in Marking,1999

2. Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces;Alba;Journal of Marketing,1997

3. Anderson Consulting (1996). “Where to Look for Incremental Sales Gains: The Retail Problem of Out-of-Stock Merchandise,” The Coca-Cola Retailing Research Council.

4. Anderson, Eric, Gavan Fitzsimons and Duncan Fitzsimons (2006). Mitigating the Costs of Stock-Outs. Forthcoming in Management Science.

5. An Experimental and Empirical Analysis of Consumer Response to Stock-Outs;Bell,1999

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