How controversy leads to commitment: Predecisional distortion in reactions to premarket products through online review systems

Author:

Sidnam-Mauch Emily,Bighash LeilaORCID

Funder

National Science Foundation

Annenberg School for Communication and Journalism, University of Southern California

University of Southern California

Publisher

Elsevier BV

Subject

General Psychology,Human-Computer Interaction,Arts and Humanities (miscellaneous)

Reference44 articles.

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4. Consequences of customer engagement behavior: When negative Facebook posts have positive effects;Bitter;Electronic Markets,2016

5. Information distortion in the evaluation of a single option;Bond;Organizational Behavior and Human Decision Processes,2007

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