Artificial Intelligence in Sales and Marketing: Enhancing Customer Satisfaction, Experience and Loyalty
Author:
Publisher
Elsevier BV
Reference54 articles.
1. Artificial intelligence coaches for sales agents: Caveats and solutions;X Luo;Journal of Marketing,2021
2. Sales profession and professionals in the age of digitization and artificial intelligence technologies: concepts, priorities, and questions;J Singh;Journal of Personal Selling & Sales Management,2019
3. Collaborative intelligence: How human and artificial intelligence create value along the B2B sales funnel;J Paschen;Business Horizons,2020
4. The impact of artificial intelligence and employee service quality on customer satisfaction and loyalty;C Prentice;Journal of Hospitality Marketing & Management,2020
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