Having a strategy for new service development – does it really matter?-Reference-Cited by-同舟云学术

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Having a strategy for new service development – does it really matter?

Published:2013-03-08 Issue:1 Volume:24 Page:25-44
ISSN:1757-5818
Container-title:Journal of Service Management
language:en
Short-container-title:Journal of Service Management

Author:

Edvardsson Bo,Meiren Thomas,Schäfer Adrienne,Witell Lars

Publisher

Emerald

Subject

Strategy and Management,Tourism, Leisure and Hospitality Management,Business, Management and Accounting (miscellaneous)

Reference52 articles.

1. An Exploratory Investigation of User Involvement in New Service Development

2. Estimating Nonresponse Bias in Mail Surveys

3. A structured product development perspective for service operations

4. Service engineering—methodical development of new service products

5. A Paradigm for Developing Better Measures of Marketing Constructs

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4. The relationship between virtuous leadership and innovation management in the pharmaceutical companies of the public business sector – Egypt;International Journal of Innovation Science;2023-08-02

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