Sensory cues and shoppers' touching behaviour: the case of IKEA-Reference-Cited by-同舟云学术

Sensory cues and shoppers' touching behaviour: the case of IKEA

Published:2012-03-23 Issue:4 Volume:40 Page:273-289
ISSN:0959-0552
Container-title:International Journal of Retail & Distribution Management
language:en
Short-container-title:Intl J of Retail & Distrib Mgt

Author:

Hultén Bertil

Publisher

Emerald

Subject

Business and International Management,Marketing

Reference45 articles.

1. The influence of in-store lighting on consumers' examination of merchandise in a wine store

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4. Atmospheric cues and their effect on the hedonic retail experience

5. Servicescapes: The Impact of Physical Surroundings on Customers and Employees

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