The Marketing of Public Library Services in the United Kingdom — The Rationale for a Marketing Approach-Reference-Cited by-同舟云学术

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The Marketing of Public Library Services in the United Kingdom — The Rationale for a Marketing Approach

Published:1984-02 Issue:2 Volume:18 Page:33-44
ISSN:0309-0566
Container-title:European Journal of Marketing
language:en
Short-container-title:European Journal of Marketing

Author:

Cronin Blaise

Publisher

Emerald

Subject

Marketing

Reference30 articles.

1. Social skills training in librarianship

Cited by 5 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. A Study on the Relationships among Service Quality, Restaurant Value, Trust, and Word of Mouth as Perceived by Seafood Restaurant Consumers - Focused on Salmon Restaurants -;Ocean Policy Research;2018-06

2. Complaining behavior of public library users in South Korea;Library & Information Science Research;2003-03

3. Marketing development in the public library sector: an empirical analysis;Journal of Information Science;1995-12

4. THE USE OF OPEN GROUP DISCUSSIONS IN MARKETING LIBRARY SERVICES TO YOUNG ADULTS;British Journal of Educational Psychology;1992-11

5. MARKETING PUBLIC LIBRARY SERVICES – OPPORTUNITIES FOR CHANGE;Library Management;1992-04

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