Understanding market entry timing decisions: the practitioner‐academic gap
Author:
Publisher
Emerald
Subject
Marketing
Reference24 articles.
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4. Mitigating Risks in African Construction Markets through the Interactive Behavior of Resources and Capabilities in Multinational Construction Companies and Entry Decisions;Journal of Management in Engineering;2017-03
5. Linking Entry Timing (ET) and Entry Mode (EM) Decisions in International Market Expansion by Malaysian Construction Firm: Toward the Development of ETEM Model;Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014);2016
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