Seeing through the forest: The gaze path to purchase

Author:

Behe Bridget K.ORCID,Huddleston Patricia T.,Childs Kevin L.,Chen Jiaoping,Muraro Iago S.

Funder

Agricultural Research Service

Horticultural Research Institute

Publisher

Public Library of Science (PLoS)

Subject

Multidisciplinary

Reference76 articles.

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3. The influence of the country‐of‐origin image, product knowledge and product involvement on consumer purchase decisions: an empirical study of insurance and catering services in Taiwan;L Lin;J Consum Mark,2006

4. Olson JC, Jacoby J. Cue utilization in the quality perception process. In: Venkatesan M, editor. Proceedings of the Third Annual Conference of the Association for Consumer Research. Chicago, IL; 1972. p. 167–179.

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