New Product Development (NPD) Process – An Example of Industrial Sector

Author:

Kazimierska Marianna1,Grębosz-Krawczyk Magdalena1

Affiliation:

1. Lodz University of Technology

Abstract

Abstract This aim of this article is to present the process of new product introduction on example of industrial sector in context of new product development (NPD) concept. In the article, the concept of new product development is discussed and the different stages of the process of new electric motor development are analysed taking into account its objectives, implemented procedures, functions and responsibilities division. In the article, information from secondary sources and the results of empirical research – conducted in an international manufacturing company – are used. The research results show the significance of project leader and regular cooperation with final client in the NPD process.

Publisher

Walter de Gruyter GmbH

Subject

Management of Technology and Innovation,Industrial and Manufacturing Engineering,Management Information Systems

Reference14 articles.

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3. [3] K.H. Chang, E-Design, Computer-Aided Engineering Design. Oxford: Academic Press, 2015.

4. [4] B. Cimatti and G. Campana, “Modern industrial product development and organizational impact”, International Journal of Organizational Innovation, vol. 8, no. 3, pp. 7-17, Jan. 2016.

5. [5] R.G. Cooper, “How companies are reinventing their idea-to-launch methodologies”, Research-Technology Management, vol. 52, no. 2, pp. 47-57, 2009.

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