Teaching Marketing Research With the Internet
Author:
Publisher
Informa UK Limited
Subject
Business, Management and Accounting (miscellaneous),Education
Link
http://www.tandfonline.com/doi/pdf/10.1080/10256018808623883
Reference9 articles.
1. The Diffusion of Marketing Research Techniques in Business: Implications for Marketing Education
2. Shifting perspective on the Shifting Paradigm in Marketing Research: A new paradigm in marketing research
3. The shifting paradigm in marketing research
Cited by 6 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Leadership Plan III;SSRN Electronic Journal;2012
2. Building Trust in Business Schools Through Ethical Governance;Journal of Academic Ethics;2006-11-11
3. The Influence of Culture on Services Marketing Research;Services Marketing Quarterly;2005-01-10
4. Teaching Marketing Via the Internet: Lessons Learned and Challenges to Be Met;Marketing Education Review;2003-03
5. The Adoption of Persuasive Internet Communication in Advertising and Public Relations Curricula;Journal of Interactive Advertising;2002-09
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