When better quality or higher goodwill can result in lower product price: A dynamic analysis
Author:
Affiliation:
1. School of Finance, Southwestern University of Finance and Economics, Chengdu, China
2. Antai College of Economics and Management, Shanghai Jiao Tong University, Shanghai, China
Funder
National Natural Science Foundation of China
Publisher
Informa UK Limited
Subject
Marketing,Management Science and Operations Research,Strategy and Management,Management Information Systems
Link
https://www.tandfonline.com/doi/pdf/10.1080/01605682.2018.1452535
Reference53 articles.
1. Monopoly and product quality
2. Product and Process Flexibility in an Innovative Environment
3. Brands' quality levels, prices, and advertising outlays: empirical evidence on signals and information costs
4. Capacity Allocation for Dynamic Process Improvement with Quality and Demand Considerations
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