Dynamic optimal pricing considering advertising and improvement quality strategies over product life-cycle horizon
Author:
Publisher
Springer Science and Business Media LLC
Link
https://link.springer.com/content/pdf/10.1007/s10696-024-09561-x.pdf
Reference56 articles.
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3. Asl-Najafi J, Yaghoubi S, Noori S (2022) Customization of incentive mechanisms based on product life-cycle phases for an efficient product-service supply chain coordination. Comput Ind 135:103582
4. Bahrami H, Yaghoubi S (2024) Price switching policies under advertising effect and dynamic environment in supply chain: product life-cycle approach. Expert Syst Appl 247:123347
5. Barron, E. N. (2013). Game theory: an introduction (Vol. 2): John Wiley & Sons.
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