Smart grocery shopper segments
Author:
Publisher
Informa UK Limited
Subject
Marketing,Management Information Systems
Link
http://www.tandfonline.com/doi/pdf/10.1080/08961530.2015.1082080
Reference55 articles.
1. The effects of discount level, price consciousness and sale proneness on consumers' price perception and behavioral intention
2. Involvement: Its measurement for retail store research
3. Atkins, K. G. 2008.The smart shopping construct: Scale development and validation. PhD diss., University of Tennessee, Knoxville, TN.
4. Smart shopping: conceptualization and measurement
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